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Gucci & the first fashion branded car

With just 4,835 produced in '72 and ’73, the AMC Hornet Sportabout Gucci Edition, upholstered in the label’s signature green and red stripe, is now a collector’s item. But the apex of the collaboration was the super-luxe bespoke model produced for Aldo Gucci's personal use. A V8 with custom leather interiors, bucket seats, a pull-out writing desk, dining and games tables, extendable map light, vanity mirror—and a fully stocked liquor cabinet replete with sterling silver tumblers and decanters.



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